Tuesday, March 16, 2010

Recruit Research Participants with Ethnio

Ethnio Logo

Online survey has evolved over the recent years. However, for companies if they want to run their online survey within their sites, and not passing this task to some research agencies, then they can check out this app dubbed as the world’s first remote research recruiting Web app called Ethnio.

Ethnio, developed by Bolt | Peters, is a Web app allows companies to recruit participants from the Web for any kind of research for a fraction of the cost of a recruiting agency. All they need is a Web site that their target audience visits and a few minutes to customize the screener. Currently, there are some known issues appeared such as scrollbar and screengrab problems since it is relatively new in the market, but some reputable companies like Adobe, SONY have used its service for the sophisticated live recruiting.

As seen in the below, the online survey form is programing well in a single DHTML layer. The selected research participant can fill out the survey with the availability of text box, check box, or open-end question and etc. One of the common problems in conducting survey is the fakers and Ethnio is able to filter out the fakers by identifying the referring URL for each response.

Currently, Ethnio has three pricing options, free for first 20 recruits, and $400 for up to 200 recruits and up to $800 for above 2,000 recruits. In other words, this is a fair price a company pays $2 for a research participant plus any incentive given considering that the same kind of service they would pay a recruiting agency for $100 per head count.

Ethnio Survey

Fliggo: Create Your Video Blog

fliggo

Video blogging is becoming a phenomenon and its attributes to the fact that the appealing effect that people who view the videos and sympathize with the content especially the video itself is surrounding in a sad story.

However, video blogging has not really taken off as there are few factors such as it’s time consuming to produce a truly compelling video and yet it’s also not easy to create a video blog. But we still notice that most of the mainstream entertainments are wired with video blogging.

To arm you with the video blogging software and hence, you can create your very own YouTube in seconds, Fliggo is a right tool to go for. In fact, it’s inexpensive to create a video blog and become a video blogger on Fliggo.

On Fliggo, you’ve the options to describe your niche video blog title. Also, you can opt to keep your videos private by selecting the closed membership so only the people you invited can view your video blog. Meanwhile, there are few design templates offered by Fliggo, and you can play with it now with the basic account (without paying a hefty premium). But in near future, a premium account type called Fliggo Pro; proposed $50 per month will be launched and many added features such as custom domain name, advanced customization tools are built into the package.

Build It With Me

So you’ve a project in hand, but still looking for a strong programmer or Web developer to build the project with you, then you should check out Build It With Me. Basically, Build It With Me is a site that connects designers and developers, but it is not a marketplace for them to sell their services. Quite the contrary; Build It With Me allows designers or developers to open an account and looking for someone who can complete the project with them.

Depending on your project, certain projects on Build It With Me offer anywhere from 20% equity to 50% equity in the company. In other words, if you’re a strong programmer possess the skill and willingly to work on the project with someone that posted the “AppIdeas,” instead of you get paid for the job as you have won a bid on GetAFreelancer, now you get a chance to build the project with someone you like, in addition to the equity offering. On the other hand, if your purpose on the site is solely to find a partner who has a skill set you lack in order to finish off your app, it’s better you fill-up completely your personal bio so someone who would like to work with you know that your strength, your App Ideas, how he / she can helps to crystallize the ideas into an actual application.

At the time of my writing, however, there are only 109 people who signed up for this site. Although the users base is small, and probably the monthly traffic is low as well, but it’s a site to try if you want to let the world know that you’re looking for a strong partner in your project.

SuggestionBox

For most startups, one of the apparent problems is to gauge the user feedback as it may seemed simplistic, but the implementation is not easy. In real life, if you’re a small startup owner with the funding issue, and do not have the ability to hire a dedicated online Community Manager, then you might need to check out this SuggestionBox.

In fact, I came across this Web-based suggestion tool for quite some time, and until today, I still believe it is a noteworthy app to create for the sake of building a good relationship with the customers, as well as the employees. Starting to use it, there is a premium version for a monthly fee of $49.50 for company and a full-fledged suggestion management system will be in place to use in the commercial sector. However, individual users are allowed to sign-up for free and make the sound suggestions as they actually are, whether it is to extend the service’s functionality or report the bug for a software when they used for instance.

On the SuggestionBox, you won’t find many visible suggestions as most of them are hidden for the internal use by the relevant company. But a second look at the Closet Couture page on SuggestionBox allows me to get a basic grasp of which feature to be solved would be most useful to its users. In the other end, there is a dashboard for users where they can find the status of their suggestions submitted, in the range from “New,” “Under Review” to “Implemented.”

Which features do you consider essential for the services you use and you want them to hear? Try SuggestionBox.

Fullseat

The other day I came across a Web service called Fullseat. It is a great tool that aimed at individual user or company for the event listing, as well as keeping information on the event organized such as ticket sales, or sort of event details, etc.

Their idea is very simple. To better plan and promote the event, you can pick a specific Web address for the event you’re organizing, and then use it as a social media tool to generate the buzz. For whatever message to increase the awareness of the event, Fullseat can helps to reach more potential attendees for the event by auto-posting event to all of your other services, particularly Facebook and Twitter at this moment.

In fact, Fullseat can be a good choice for planning events – it’s easy to create a new event, just input some words on the event name, location, start time and end time as well as the detail description; picture image is also allowed and it’s ready to go. Meanwhile, its business feature, i.e. the payment processor solution is solid, with the collaboration of Authorize.net, Paypal Express Checkout, and Braintree.

My take is although you can get a specific Web address for the event, Fullseat has yet to become a significant player in event planning since the aforesaid Facebook has an “Event” app in which you can invite your friends for an event without leaving Facebook. On the other hand, tweeters might just invite friends directly by posting a status update on Twitter and this way, the event can be shared via the tweet. Their followers or friends can easily agree to attend the event by replying to the tweet instantly.

AdviceYard

There are a lot of question and answer services on the Web, some in the forum design, but it seemed that the most prominent in this sphere is Yahoo! Answers. Imagine a city-centric New York version of Yahoo! Answers, it leads me to AdviceYard, a Q&A site that anyone can use and post question about anything in NYC (New York City).

AdviceYard is a well-designed Q&A site with most of the questions are organized by NYC. The site has a very strong community focus, as all the questions posted must be categorized under any of the communities given, may it be beauty, style & fashion, going green, heath care, or the others. Of course, there is a scenario whereby certain questions are not given an answer, but if you find a good answer to a question posted, a user can rate a point to that answer for the recognition purpose. To further encourage users to get involve in a community, the idea is a user can register any of the communities he/she interested during the sign-up process.

For questions given to a particular topic, for instance, bar or karaoke places, you can get a more specific and objective opinion since this site is NYC centric. If you’re worry of keeping up with the questions you posted, there is a live notification feed in your profile.

On the business side, AdviceYard’s business model is relatively simple. Unlike Yahoo Answers and other Q&A sites, AdviceYard offers a premium membership which provides the ability to post business listings for a one-time fee ($60 for 6 months or $100 for 1 year). These listings are indexed in up to three (3) related communities, on the user’s profile page, and on a dedicated business page. An example of the business listing can be found here.