For the content publishers, one of the Web services they probably will use daily is the URL shortening service, simply because of its ability to shorten the content URL and share the links to thousand of potential readers. However, to use the URL shortening services to the next level, such as to attract more audience for the site you managed, not many can helps you to get more traffic than this Su.pr.
Su.pr, a Web project of the popular social bookmarking service StumbleUpon, is not only a service that served as an URL shortener. With Su.pr, you can enter the text message as well as URL link and post it to Twitter, and Facebook. For the text message and URL link you posted, it will be converted into a Su.pr link.
Su.pr also helps solve the problem of making the content, i.e. the Su.pr link you want to share at the time in the future with the “schedule” feature. For example, if you want your piece of Su.pr link to be shared in future, assume that on tomorrow, you can schedule the URL link to be shared in that time given.
In addition, one of the reasons that Su.pr has received attention is because of the administrative dashboard provided can give you the basic statistical data of the Su.pr link you shared. The statistical data, though is in the basic form, can give you the number of clicks, view stats, and retweets. If the Su.pr link you posted has already been reviewed by any user of StumbleUpon community, the number of same review will be shown. For the statistical data, you also can download it in MS Excel csv format for future reference.
For the traffic sources functionality, Su.pr can helps to track and compile data mainly from these two (2) different sources, the direct one and the StumbleUpon organic traffic. For the traffic not came from these sources, which are typed, bookmarked, email, and mobile, they are considered as organic traffic. Basically, organic traffic is the additional traffic when the Su.pr link has been shared with the StumbleUpon community and being thumb-up by the users. As more users thumb-up your Su.pr link, it will be shared with more people who share similar interests. In other words, when a lot of people thumb-up your Su.pr link, assumed that the Su.pr link will point to your own content, it’s clear that your eventual goal of making your content to reach more audience will be achieved in this manner. If your own user-generated content is one of the popular links in the StumbleUpon community, as people thumb-up and like it, you’ll find this Su.pr’s offering is more than what the ordinary URL shortening service can offer.
As we know, URL shorteners work in their own way. But for the domain branding purpose, you can create the short URLs on your domain. It is now possible if you’re running a blog with the WordPress platform and install the Su.pr plugin for WordPress. However, you’re required to do some configurations before you can get your very own short URL on your own domain.
Overall, Su.pr has really caught me eye, though in fact it’s a bit more complicated than the other URL shorteners out there on the Web.
